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About Aviatrix Communications: Your Airport Marketing Consultants

Aviatrix logo mark of Trixie

Aviatrix

a·vi·a·trix \ˌā-vē-ˈā-triks\ noun

A woman who is an aviator; a pilot

In 1908, Thérèse Peltier became the first woman to fly solo in a heavier-than-air craft.  Hundreds of women followed her footsteps and entered the new world of aviation, defying convention and setting record after record. They were air-racers, barnstormers, heroines and adventurers, and they changed the way we look at aviation forever.

Founded in the same spirit that made aviatrices such pioneers, Aviatrix Communications is here to help airports and aviation companies perform their own incredible feats of outreach and engagement. We’re fearless and cutting-edge, award-winning and capable. We believe that the aviation industry is a new adventure every day, and can’t wait to use our enthusiasm and our experience to help you share your organization’s positive impact on your community.

Rosemary Barnes Interviewing Passengers at SBD Inaugural Route Event

Aviatrix Communications brings more than 100 years of experience

Incredibly, our team members have more than a century of cumulative aviation communications experience. We have worked with general aviation and large hub airports, on the ramp and in the boardroom. We have supported clients across the country with an immense variety of projects—everything from interactive airport mapping to airport master plan community outreach meetings, websites to branding. We have a proven track record of success with strategic outreach, marketing, branding, crisis communications, website development, social media management, public relations, airport master plan outreach, and event coordination.

The story behind our success

With more than a century of providing outreach guidance and strategy, the Aviatrix Communications team goes beyond sharing key messages to airport audiences (although we’re really good at that). We assist aviation firms in providing public outreach during master plans and construction projects, improve website SEO, and develop brands that are relevant and memorable. We believe that all of these strategies improve the way communities feel about their airports, and that increased community engagement drives increased passenger traffic and revenues.

SBD Airport image of traveler leaving the airport with luggage in hand, Airport photoshoot coordinated by Aviatrix Communications

About Aviatrix: Common Questions

An aviatrix is a woman who flies (avi·a·trix, ˌā-vē-ˈā-triks). We took the name from the women who entered aviation when convention said they shouldn’t. Thérèse Peltier flew solo in a heavier-than-air craft in 1908, and the air racers, barnstormers and record-setters who followed changed how the industry sees itself. We’re named for them, and we work in the same spirit.

We were founded in 2018 and are headquartered in San Diego, California, with team members working across the country. Our people come from airport communications, operations, FBOs and flight departments, and some of us are licensed pilots. We work only with airports and aviation clients, so there is no learning curve when a project starts.

More than 100 years of aviation communications experience, added up across the team. We’ve worked general aviation fields and large hub airports, on the ramp and in the boardroom, with clients across the country. Projects have run from interactive airport mapping to airport master plan community outreach meetings, websites to branding, crisis communications to event coordination.

Airports mostly, both commercial and general aviation, along with the engineering and planning firms that serve them. Clients include Charleston International, Columbus Regional Airport Authority, Phoenix-Mesa Gateway, JFK Terminal One, Los Angeles World Airports and Palm Springs International, plus consultancies like Mead & Hunt, Garver and Ricondo. Since aviation is our only focus, the vocabulary and the pace of airport work are already second nature here.

Our own staff. We do design, development, copywriting, accessibility testing, hosting and support in-house, and the developers who build your site are the ones who maintain it. Many of us worked inside airports first: our owner, Katie Franco, spent six years at San Diego International, and Kyle Elliott set up the Port of Seattle’s ORAT program.

Yes. flypsp.com, the Palm Springs International Airport website we built, won Best Airport Website at ACI-NA’s 2023 Marketing and Communications Awards. Our PR programs for San Bernardino International and New Orleans Louis Armstrong also won ACI-NA awards. Before Aviatrix, Katie Franco’s airport campaigns earned Gold SABRE and Silver Anvil awards, and she was in Airport Business magazine’s first Top 40 Under 40 class.

Ready to elevate your communications?

Let’s do great work together.