Everything’s Better with Pictures

SBP Airport Passenger Stats Info Graphic

Statistics can be fun, but it’s not easy to tell an interesting story just using numbers. That’s why we created a fun infographic for our clients at San Luis Obispo County Regional Airport. The team had just completed its busiest year ever–an achievement that deserved special treatment. The graphic representation of the airport’s data added […]

Welcome to Miami: A Festive Inaugural Celebration for Columbia Metropolitan Airport

CAE Airport to Miami Launch event

It may be chilly outside, but it was tropical inside Columbia Metropolitan Airport (CAE) this December! Aviatrix Communications helped the airport celebrate its inaugural service to Miami (MIA) on American Airlines. As coordinators of the two consecutive inaugural passenger and stakeholder celebrations, we worked to develop a lively, festive atmosphere—utilizing everything from tropical plants to […]

Lock, Chalk, and Two Smoking Routes: An Artistic Route Announcement

AS-SBP Airport Route Mural SAN, Portland

The Aviatrix team had an especially good time helping manage the double-route announcement at San Luis Obispo County Regional Airport. In addition to arranging the more traditional speeches, reception, and media interviews, the airport commissioned a custom art piece that helped share the good news that Alaska Airlines would begin flying to San Diego and Portland, Oregon. […]

This Cake of the Week will blow your mind

TPA Airport route launch cake

Airports love cake. Airports also love winning. That’s why it’s no surprise that the Cake of the Week contest in industry magazine Anna.aero is so popular. And there have been some truly spectacular entries. Check out Tampa International Airport‘s cake for Spirit Airlines’ nonstop flight to Philadelphia. From the cheesesteak to the Declaration of Independence, Liberty Bell to […]

The No-Blame Game: 4 Tips for Airport Spokespeople During the Government Shutdown

Airport Checkpoint Crowding

As the government shutdown continues to affect federal TSA workers, how should airports respond to the press? The sick-out from TSA employees who aren’t being paid is another issue in which the airport has no control but is still the focus of the reporting. The media always wants to localize a national story, and what began as […]

Hamilton Airport Lets Passengers “Chews” Their Own Adventure

Gumball airline route voting

For the latest look at clever airport marketing tactics, look north to Hamilton International Airport (YHM). The airport serves the Ontario region, with year-round service to six Canadian destinations and a dozen seasonal destinations throughout North America. The airport, along with its partner, The Laundry Design Works, have come up with a delicious way for travelers to “chews” […]